Find the signal
Explore daily discoveries or bring a video, article, post, or thread that caught your attention.
Go from “why did that work?” to your next original idea. Connect content research, reusable frameworks, client-aware briefs, and real published results.
A familiar belief. One small experiment. A practical reveal.
Keep the narrative. Find your own story.
A sketching experiment for independent designers, written in your client’s voice.
Build a system for understanding what you save, making something original, and remembering what you learn.
Explore daily discoveries or bring a video, article, post, or thread that caught your attention.
Study the opening hook, narrative beats, and reusable framework, with the evidence clearly labeled.
Choose a client, framework, angle, and format. Turn the reference into a brief with your own point of view.
Record published outcomes. See which structures deserve another experiment for your audience.
Your references, client voices, tested frameworks, and production notes stay connected. The next brief starts with context you have already built.
Create your workspaceSearch saved sources and inspect the hook, narrative, and basis for each assessment.
Save reusable structures with source evidence and a hypothesis worth exploring.
Review scripts, production notes, captions, and client context on a simple production board.
Add real result snapshots and compare against your own relevant baselines, with sample sizes visible.
Every plan includes your private creative workspace. Choose the AI allowance that fits your workflow.
3 lifetime credits to try the workflow.
No card requiredStart free50 credits each month.
$290/yr when billed annuallyChoose Creator200 credits each month.
$790/yr when billed annuallyChoose Pro600 credits each month.
$1,990/yr when billed annuallyChoose StudioOne credit per analysis or generated brief. Credit packs are available on every plan. Editing and organizing your work do not consume AI credits.
Public YouTube, TikTok, and Instagram video URLs. For written content, import a readable public article or paste a LinkedIn post, X or Threads thread, or long article. Restricted pages may require pasted text.
No. It is a creative rubric for reviewing structure. Each analysis shows whether it used video, supplied text, a transcript, or metadata. Actual audience retention comes from analytics you record in the results journal.
An analysis or generated brief uses one credit. Editing briefs, saving client profiles and frameworks, and recording results do not use AI credits. The free plan includes three lifetime credits. Paid plans replenish monthly; purchased top-up credits do not expire.
No. It is a sampled discovery feed from configured providers, refreshed daily. Saved watchlists filter the available feed by topic, creator handle, platform, and observed view velocity. Velocity requires multiple observations.
Yes. Keep separate client profiles with audience, voice, offer, and creative boundaries, then attach that context to briefs. This release provides a private account workspace. Shared seats and external client approvals are not included.
Yes. Export production briefs as Markdown and your result observations as JSON. Generated content stays editable so you can review facts, claims, and originality before publishing.
Your first source is the beginning of a better creative process.
Start with 3 free credits